#travel

LikeLocals

Treasure hunters
in locals shoes

How we helped Like Locals to validate and build their idea.

Challenge

Like Locals approached us to validate their idea, and design and build a minimum viable product which they can launch on the market.

With the Like Locals mobile app travellers can explore cities using footprints created by locals. Partly a scavenger hunt partly digital city guide that creates a true adventure.

Expertise

UX research, Design, Development and Testing

Platforms

Mobile - Android and iOS, Web

Technology

React Native, NodeJS Typescript, GraphQL, MySql, Docker, AWS

Deliverables

Validated Concept, UI Interface, Mobile application

Solution

Fundamental changes in the concept due to market feedback

To validate the idea on the market, we started with UX research, which led to several changes in the initial concept. To be able to react quickly to the market and user feedback, we kept the product on an MVP level and worked in a startup mindset so that we could pivot where necessary.

First timer in founders

As Like Locals is the first product of the founders, they did not have a deep product development knowledge. To help them get familiar with the methodologies and workflows we involved them in several field activities. Organized joint feature planning sessions, held workshops about shaping the products and held user interviews together.

No product owner on the project from the client side

There wasn’t a product owner on the client’s side, so unclear business goals and lost focus were serious threats. To help the client avert these, we took over tasks and took part in defining the business goals. We also held regular planning meetings with the client so that we could prioritize the features together.