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LiveRobe
Second life
of your wardrobe
How we partnered up with LiveRobe to translate their idea into a scalable MVP.
Challenge
Liverobe is a personal digital wardrobe where people can sell pre-loved clothes and shop from others. The app promotes sustainable fashion and recycling. The founder needed help translating a complex idea into a viable, user-ready MVP.
We needed to dive into the concept and find the most important values for the customers to create the MVP, ready to be presented to investors.
Expertise
UX research, Design, Development and Testing
Platforms
Mobile - Android and iOS
Technology
React Native, Google Firebase (Authentication, Firestore, Cloud Functions)
Deliverables
Validated Concept, UI Interface, Mobile application
Solution
Defining the most important USP in a complex product idea
The founder approached us with a rather elaborated product idea which needed to be translated into an MVP. To define the most important USP’s we used a scoring model examining three aspects: business value, customer value, and technical value. Scoring each feature along these values helped us identify the list of MVP features.
Using a serverless mobile architecture
To accelerate the development process and build features with a minimal investment we used Google Firebase’s serverless architecture, as the base of the product. As this was a rather new territory for us, we faced a technology challenge and learned on the job. To overcome the difficulties we constantly mocked up every function, tested them and iterated to fix any issue we found.
Performance handling
After the public release users flooded the app, with more than 10000 registration in the first-weeks. This intense usage caused a true challenge in performance. We continuously refactored (and continue to do so) the application and finetuned the connecting components to create a flawless performance sensation.
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